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    Home»Digital Marketing»A Beginner’s Guide to Backlinks and Which Platform is Best for Blogging
    Digital Marketing

    A Beginner’s Guide to Backlinks and Which Platform is Best for Blogging

    Peter JacksBy Peter JacksOctober 1, 2022Updated:November 28, 2022No Comments4 Mins Read
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    Last Updated on November 28, 2022 by Mamoona Mushtaq

    You’ve likely heard the term “backlink” thrown around a lot in relation to SEO, but what exactly are they? Backlinks are simply links from other websites that point back to your own. They’re an important part of SEO because they show search engines that your site is popular and trustworthy. 

    A backlink is simply an incoming link to a website. In other words, when someone links to your site from theirs, that’s a backlink. Backlinks are important because they signify that your site is valuable and trustworthy. The more backlinks you have, the higher your site will rank in search engine results pages (SERPs). Of course, not all backlinks are created equal. Some backlinks are much more valuable than others. The best backlinks come from high-quality websites with authority in your industry. These sites have already built up trust with their readers, so when they link to your site, it carries a lot of weight. You can check the quality of your backlinks using a backlink checker tool like Ahrefs or Majestic. These tools will also show you where your best backlinks are coming from so you can replicate their success.

    Links from high-quality sites are especially valuable because they indicate to search engines that your site is authoritative on the topics you write about. So, if you’re just starting out, how can you get backlinks? The best way is to publish high-quality content that other people will want to link to. But there are a few other methods, as well. Let’s take a closer look.

    How to Get Backlinks

    As we mentioned earlier, the best way to get backlinks is to publish quality content that other people will want to link to. But there are a handful of other methods you can use to get backlinks. These include:

    Asking for them: 

    This may seem like an obvious one, but it’s worth mentioning because it can be effective if done right. If you know someone with a website who would be a good fit for linking to one of your articles, reach out and ask them! Just be sure not to come across as pushy or spammy. Most people are happy to help out fellow bloggers, but nobody likes feeling like they’re being sold something.

     Guest posting: 

    This method involves writing an article for another blog in exchange for a link back to your own site. Guest posting is a great way to get exposure for your site while also building relationships with other bloggers in your niche. Just be sure to only guest post on blogs that are relevant to your niche and that have a similar audience to yours. Otherwise, you risk alienating potential readers.

    Broken link building: 

    Have you ever clicked on a link only to find that the page it was supposed to lead you to no longer exists? That broken link represents a lost opportunity for both the website owner and the person who was trying to find information on that topic. However, you can turn this lost opportunity into a backlink by reaching out to the website owner and letting them know about the broken link. Then, offer them a replacement article from your own site! Not only will they appreciate your help, but you’ll also score a valuable backlink in the process. Just be sure not do this too often or you risk coming across as spammy.

    WordPress vs BlogSpot

    Features of WordPress: 

    -You can choose from thousands of themes and plugins to customize your site 

    -WordPress is a self-hosted platform, which means you have more control over your site 

    –WordPress is more flexible and scalable than Blogger 

    Features of Blogger: 

    -Blogger is owned by Google, so it integrates seamlessly with other Google products 

    -It’s easy to use and doesn’t require any technical knowledge 

    -Blogger is free to use 

    Conclusion: 

    Now that we’ve answered the question “what are backlinks?” it’s time To tackle our second question: ” which platform is best for blogging?” In our opinion, the answer is WordPress hands down. Sure, BlogSpot has its fair share of fans, but when it comes down To features And flexibility, WordPress just can’t be beat. With WordPress, you’ll have access To thousands of plugins And themes That can be used To customize your blog And make it look just like You want it too—something That’s not always possible with BlogSpot. Plus, WordPress boasts an intuitive interface That makes creating new content quick And easy—even For complete beginners. So if you’re looking To start a new blog (or thinking about migrating an existing one), we recommend giving WordPress a try!

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    Peter Jacks

    I am a professional writer and blogger. I’m researching and writing about innovation, Entertainment, technology, business, and the latest digital marketing trends.

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